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DANVILLE NATIVE ANNOUNCES PURCHASE OF ICONIC CUSTARD CUP

 On 10/28/2023, The Custard Cup in Danville marked the close of its 74th season as the lights in its iconic sign turned off. But they are not off forever. Danville native and past Cup employee, Andrew Seibert announces his upcoming purchase of The Custard Cup, following his successful bid at last week’s auction for the beloved local dessert spot. “Ever since I first put on the gold apron 25 years ago, the Cup has always held a special place in my heart,” Seibert said. “When the news broke last month that it was to be sold, the lemon custard-loving kid in me felt called to ensure that it was preserved for generations to come. Never in a million years did I think I would actually have the winning bid!” With next year marking the long-standing business’ 75th anniversary, Seibert says he’s excited to celebrate that milestone, but his focus is on making sure the business is flourishing all the way to its centennial. “The Custard Cup has always been, and will continue to be, a source of great pride for everyone in the city of Danville and Vermilion County, and for all those, like me, who call it ‘home’ no matter where we roam,” shared Seibert, who currently lives in Chicago. Seibert, who grew up in Danville and worked at The Custard Cup in high school, knows the importance of local small businesses first-hand. Seibert’s father, Roger Seibert, owned Danville Omni Kolor, an automotive paint store, for 28 years until retiring in 2016. “I spent a lot of time at the store, after school and in the summers. I loved making the daily rounds with him to all the local body shops. Everyone would always ask ‘Is he going to take over someday?’ and we’d both laugh. But he taught me the importance of building genuine relationships with customers and going above and beyond to help them. And that’s something the Cup has done for 74 years, and we will continue to do for many years to come,” Seibert said. The opening date for the next season will be March 15, 2024. Customers can expect many of the same friendly faces behind the window and all their treasured flavors and treats. “There will be lemon. There will be cold fudge. There will be Green Rivers,” Seibert reassured, naming a few of the most popular menu items. The sale of the business will be finalized in late-November and more updates will be shared at that time.

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